The Beauty of Influence
your new favorite binge-worthy podcast
Listen to The Beauty of Influence for insights and inspiration to grow a magnetic brand and a thriving business. .
The Beauty of Influence is where bold advice, edgy strategies, and no-BS inspiration meet intuitive marketing and lasting impact. This podcast delivers actionable takeaways, mindset shifts, and honest insights to help beauty, health, and wellness entrepreneurs build powerful brands and legacies that turn heads.
Missed an episode or want more deets? Catch up with the blogs below.
Future-Proof Your business: Trademarking with Chandler J of Lethal Legal
With her firm, Lethal Legal, Chandler empowers business owners to navigate the complexities of trademarking, ensuring their hard work remains secure. Learn how to validate your brand and take actionable steps to protect your entrepreneurial dreams.
From Side Hustle To Six Figures: Dezirae Sepesi's Spray Tan Success Story
We're diving into the inspiring journey of Dezirae Sepesi, founder of Dezirable Tanz in Knoxville, Tennessee. From her humble beginnings to transforming a side hustle into a six-figure spray tanning business, Dezirae's story is a testament to resilience, authenticity, and hard work.
The Difference Between Branding, Marketing and Sales
In this blog, we’ll explore the key differences between branding, marketing, and sales, and why each is essential to your business's success. Learn how to define your brand, implement effective marketing strategies, and convert interest into loyal customers.
Empowering The Queer Community Through Esthetics with Jenna Leigh Kapitan
In this post, Jenna Lee Kapitan, founder of Beyond the Binary by Jenna Lee Skin, shares her inspiring journey of building a thriving skincare and waxing studio for the queer community, while embracing authenticity in both her business and personal life.
2 Tips To Turn Overthinking Into ACTION
In this blog, we’ll explore practical strategies for overcoming perfectionism and moving past overthinking. Learn how to embrace imperfection, take actionable steps, and build the confidence to move forward.
SEO For Small Businesses with Caitlin Christensen
We’re diving into essential SEO strategies for small businesses, with expert insights from Caitlin Christensen. Learn key techniques to boost your revenue, scale effectively, and walk away with a clear roadmap for SEO success.
The HAM and Cheese Method For Predictable Revenue and Rest In Your Business
In this post, we’ll explore the Ham and Cheese Method, a strategy for sustainable business growth. Learn how embracing this natural ebb and flow can reduce burnout, improve work-life balance, and align your business goals with your personal values.
Mistakes and Lessons Learned From Our First Daring Haus Launch
In this blog, Mike Farneti, our CFO, and I share the valuable lessons we've learned while refining Daring Haus, along with key mistakes in business, branding, and marketing, and how we turned them into a roadmap for authentic success.
Are Your Limiting Beliefs Really Yours?
In this post, we’ll explore how self-limiting beliefs can hold entrepreneurs back and impact their success. Learn how to identify these beliefs, shift your mindset, and embrace the confidence needed to thrive as a CEO.
Marketing Strategy For Small Businesses In 2024 with Kalee Murrin
In this blog, Kalee Murrin, founder of Sonder Social, shares her insights on key marketing strategies for 2024. Learn actionable tips on brand awareness, the power of feedback, and how to build genuine connections to create a marketing strategy that resonates with your audience.
Daring Made Diaries: Slowing Down, Feminine Energy and Business Reflections
In this post, I’ll share the journey of balancing entrepreneurship, impending motherhood, and the need for self-care. As my due date approaches, I reflect on the importance of slowing down, making authentic decisions, and aligning our work with our true selves.
My BEST and WORST Business Investments In 2023
In this blog, I’ll share the key investments that shaped my business in 2023, including successes and lessons learned. From legal templates to SEO overhauls and tools like ChatGPT, discover what worked and what didn’t, along with valuable insights to guide your own business investments in 2024.
The Power Of Vulnerability In Your Content
In this post, I’ll share the powerful lesson I learned from embracing vulnerability in a recent social media post. Discover how being authentic and relatable can strengthen your marketing strategy, build trust, and foster a supportive community around your brand.
Using Instagram Stories To Connect With Dream Customers
In this blog, we'll explore strategies for building profitable engagement on Instagram, with a focus on active connections with your audience and influencers. Learn how to leverage Instagram Stories and outbound techniques to foster meaningful relationships.
How To Create Content That Converts On Instagram
Discover the Profitable Post Playbook, designed to help you transform your Instagram content into real business results. Learn how to craft posts that resonate with your audience and drive conversions, using tools like a Notion template and 60 customizable Canva templates.
Why Your Personality Is Hurting Your Business
In this blog, we’ll explore how relying too heavily on your personality in personal branding can limit business growth. Discover practical tips for building a brand that resonates with your audience and thrives beyond personal attributes.
The Genius Marketing Strategy Behind Shop Daring
Learn about Shop Daring, our new apparel line designed to empower and connect women. Discover how each piece represents resilience and ambition, while also playing a key role in shaping our brand identity and marketing strategy.
The “Secret” Behind Scaling My First Biz To 6 Figures In 6 Months
In this blog, we’ll explore the power of outbound engagement and how it can transform your business. Learn how to focus on building genuine connections, not just chasing metrics, with actionable strategies for sustainable growth.
Unpopular Opinion: Don’t hire a Social Media Manager in 2024
In this blog, we’ll explore why a strong brand strategy is key to long-term success in 2024. Discover how integrating social media into a broader marketing plan can help you connect with customers and drive sustainable growth.
Building Community, Motherhood and Sunless Solutions with Steph Taylor
We're diving into the inspiring story of Steph Taylor Rios, founder of Bronzed Ambition and Alt Sun. Learn how her journey of resilience, inclusivity, and building a loyal community offers key lessons on creating a successful, authentic business.